Freepik

The Growing Importance of your Online Image

This article is adapted from several published by the UNDERCOVERRECRUITER …

First Impressions count

Social profiles are not just viewed by friends and family – Recruiters as well as employers, particularly hiring managers and/or others involved in the hiring process, also review social profiles.

Frequently, the first impression made on a recruiter or potential employer, client or customer, will be informed by the image projected on social media.

Essentially, whether seeking employment or building your professional reputation, it is important to keep track of your social media activity and, where necessary, clean up your social profiles and carefully manage your online image across your social networks.

Job-seekers need to ensure that their social media presence is properly optimised –  According to a study by Jobvite, 73% of recruiters have hired a candidate through social media and 93% of hiring managers will review social profiles (principally your LinkedIn profile) before offering a job.